A Capsule that Redefines Loungewear and Everything You Need to Know About It E17

Screen Shot 2018-09-25 at 9.32.38 PMIt’s finally time for me to lay out all of the exciting details of the Nine56 capsule collection launch.  In this shortie-solo episode, I dig into all of the things: why I decided to create a capsule collection, why I am launching on Kickstarter, what that even means, and how you can be a part of it!

I have always believed in the potential for our products to contribute to a better world.  But it wasn’t until a combination of events in my own life changed how I viewed my own purchases, that my eyes were opened to how much greater this potential was than I had ever realized.

The three events that changed my perspective on my purchases were these:

  1. My dad’s cancer diagnosis that lead me to put a much greater emphasis on health and wellness.  I learned that our everyday routines and purchases really do play a huge role in our overall health and that my health and my families health were my number one priority.
  2. My marriage and move to small town Wisconsin that taught me I didn’t really need all of the conveniences and amenities that I was used to in the cities.  In fact, my lifestyle became more intentional and healthier without them.
  3. My transition to working from home full time that showed me how much power the routines I create and the tools I use affect my mood and my work.  

These events, and the lessons I learned from them, made me see that my priorities had been in the wrong place.  They completely changed the way I live my life and they also changed how I saw my business.  I realized that although the betterment of the clothing industry was important to me, so was the wellness of women who were just like me and had been socialized to value their worth based on their stuff, their busy-ness and their achievements.

I knew that what really set my soul on fire was giving women tools to facilitate wellness and that clothing was, in fact, a very important tool to do just that. 

In this episode I share all about how my team and I created the 6-piece capsule that redefines loungewear, why it is so important to us, how you can get your hangs on the collection, and how you can support us by sharing our campaign! 

Shop our Kickstarter HERE and please help us spread the message about this campaign! 

Ways to help us spread the word (post any of these on your social media accounts) :

“The ethical clothing label, Nine56 Studio, is launching their 6-piece capsule that redefines loungewear on Kickstarter!  Check out their pre-sales campaign and get 30% off all styles HERE!

“Ladies, let’s be honest, we wear loungewear for everything these days.  And who can blame us, we are looking for comfort and function.  But Meg Rohs from Nine56 Studio thought our loungewear could do a lot better than the synthetic, ath-leisure styles that don’t really take us all of the places we need to go.  Check out her 6-piece capsule the redefines loungewear!  Pre-sales are live now on KICKSTARTER!”

As a gal who works from home, I often wear my loungewear for workwear but there was nothing out there that fit both of these needs. Can you relate?  That’s why Meg Rohs, of Nine56 Studio, designed the 6-piece capsule collection that re-defines loungewear.  See her pre-sales campaign on Kickstarter HERE.”

“Are you ready for lounge-worthy pieces that can be mixed and matched to present you like the girl-boss you are?  Nine56 Studio has created a capsule that redefines loungewear just for you.  You can check out their pre-sales campaign and get 30% all styles HERE!”   

 

 

 

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